Wild Current Expeditions
Wild Current Expeditions offers professionally guided whitewater rafting adventures on Tennessee’s Ocoee River for families, first-time rafters, and organized groups.
We created a clear, easy-to-manage Squarespace website that showcases river trips, safety information, group options, and booking pathways. Handover training was also provided so the team could confidently manage future updates.
● Adventure Travel
Project Approach
Wild Current Expeditions is a concept outdoor adventure brand offering professionally guided whitewater rafting experiences in the Southeastern United States. Positioned as an experienced operator with more than 40 years on the water, the brand serves families, churches, camps, youth groups, sports teams, corporate groups, and first-time rafters.
Wild Current Expeditions needed a simple, professional website that clearly presented its river trips, group adventures, safety standards, and planning information. The website also needed to be easy for the internal team to edit and manage after launch.
Primary Goal
easy-to-manage website that supports trip bookings and group enquiries
Sector
Adventure Travel
Key Improvements
The website was built using flexible Squarespace sections and native content blocks, giving the Apex team an easy way to update trip information, images, FAQs, and group options without technical support. The structure guides visitors from exploring rafting experiences to planning their visit or booking a trip.
Created clear navigation for river trips, group adventures, planning information, and FAQs
Organized rafting options so visitors can quickly find the right adventure
Added prominent Book Your Trip and group enquiry calls to action
Highlighted more than 40 years of experience and professionally trained guides
Presented safety information clearly for first-time rafters, families, and groups
Created dedicated content for churches, camps, sports teams, corporate groups, and scouts
Take a Closer Look
● Smooth & efficient process
An example Squarespace
web design project
Client onboarding & strategy
Book a discovery call to discuss your vision and see if we’re a perfect match. Afterwards, you’ll receive a detailed proposal outlining the scope of work, deliverables, timeline, and pricing.
Development and Feedback
Once we agree on the scope and you accept the proposal, the website build begins. Using markup.io, you can provide feedback easily, ensuring a seamless and collaborative process from start to finish.
Launch & Handover
Upon your approval of the finished website, you’ll receive bespoke handover training via a recorded Loom link. Plus, enjoy 30 days of free email support to help you transition smoothly.
● Your Dream Site
Start Your Website Project
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Whether you need a new Squarespace website, a redesign, SEO support, website migration or custom coding, we’re happy to explore how Web Goyat can help.
