Fertility Clinic Website Design That Gives Patients Space to Decide

Squarespace is a practical choice for your clinic’s public website if you want simpler day-to-day management. Hosting and platform security are managed for you, and a domain registered with Squarespace can be managed in the same account, including renewal settings. Your team can also make routine content changes. We plan connections to the booking and patient systems your clinic uses as part of the agreed scope.

Useful pages explain the services you offer, introduce your clinical team and outline what happens at a first appointment. Patients should be able to find costs, clinic locations, contact options and the support you provide. Where you publish outcome information, it needs clear context. We organise these details around the questions your clinic receives and the information your team approves.

We work with the figures and explanations your clinical team approves. The presentation should identify what is being measured, the relevant treatment and patient group, the reporting period and the source. A live-birth figure needs a different label from a pregnancy figure, and the basis of the calculation should be visible. Clinic statistics should be presented with an explanation that they do not predict an individual patient’s outcome.

A useful cost page explains what a quoted price includes and which charges are separate. Depending on the service, that may involve consultations, tests, medication, treatment, storage or optional extras. We use the breakdown your clinic supplies and make clear where a personalised quotation is needed. Published prices can also show a review date so your team knows when to check them.

Yes, where those services are available. We can give your approved support information a clear place in the patient journey, including who provides support, how patients access it and where to find further resources. Your clinical team reviews the wording so it reflects the support your clinic actually offers.

Yes. We can connect your existing appointment system or review an alternative as part of the project. The website can explain whether a patient is selecting a confirmed appointment, requesting availability or arranging an introductory call. If Acuity Scheduling is considered, we review the required plan, configuration and patient-information requirements with your clinic before including it in the scope.

Yes. Our fertility clinic website design includes foundational SEO for the agreed pages, including titles, meta descriptions, headings, descriptive URLs, appropriate image alt text and internal links. We organise content around your actual services and clinic locations. Patient information pages can also identify their clinical reviewer and review date where your team provides that information. Search positions depend on competition, content quality and ongoing work as well as the initial build.

We plan the migration to reduce disruption. We review existing content, retain useful URLs where possible and map appropriate redirects when addresses change. We also check key treatment links and remove unintended indexing restrictions before launch. Search rankings can fluctuate during a migration, so we cannot guarantee they will remain unchanged

Yes. Your recorded Loom walkthrough shows you how to manage the agreed content areas, such as clinician profiles, patient resources and routine page edits. Your team can follow its usual clinical approval process before publishing changes. You also receive 30 days of email support for questions as you begin using the site.

A focused website typically takes 2–3 weeks once the content, access and required approvals are ready. A larger treatment library, extensive writing or more involved booking connections may need longer. We confirm the timeline in your proposal and account for the review stages your clinical team needs.

Start by booking a call so we can discuss your vision, your clinic and what you need from the website. We’ll then send a proposal outlining the scope, timeline and price. Once you accept the proposal, we’ll confirm the next steps and schedule your project.