Best Squarespace Templates for Small Businesses in 2025

In today’s digital-first world, every small business needs a professional website that builds trust, attracts customers, and drives sales. Squarespace offers a wide range of beautifully designed templates that can be customized for industries such as healthcare, photography, salons, restaurants, and more. In this guide, we’ll explore the best Squarespace templates for small businesses in 2025 and provide practical tips on choosing the right one for your brand.

What Makes a Great Small Business Template?

When selecting a template, small business owners should look for:

• Mobile responsiveness – to ensure the site looks perfect on all devices.

• Fast loading speed – essential for SEO and user experience.

• Clear navigation – makes it easy for visitors to find information.

• Integrated booking/contact features – especially important for healthcare, salons, and service providers.

• Strong visual design – crucial for photography, creative, and lifestyle businesses.

• SEO-friendly structure – optimized headings, meta descriptions, and image alt tags.

Best Squarespace Templates by Industry

Photography & Creative Businesses

• Reseda (Squarespace built-in)
  A clean, modern design with a grid-based portfolio layout. Perfect for wedding photographers, artists, or designers who want to showcase visuals first.

• Beaumont (Squarespace built-in)
  Minimalist and image-focused, ideal for photographers or creatives who want to make their work stand out without distractions.

• Lange (SquareExperts Free Template)
  A simple yet elegant design for showcasing photography portfolios. Great for freelancers starting their creative career.

Healthcare & Wellness Businesses

• Keene (Squarespace built-in)
  A professional, minimal design that works well for clinics, wellness centers, and therapy practices. Includes service sections, team bios, and contact forms.

• Free Health & Wellness Template (Soap Templates)
  A free one-page design for therapists, nutritionists, and fitness coaches. Focuses on services, testimonials, and booking options, making it easy to convert visitors into clients.

Salons, Spas & Service-Based Businesses

• Libre (Rising Tide Creatives Free Template)
  Built specifically for service-based businesses such as beauty salons, consultants, and coaches. Offers sections for services, about, and easy contact options.

• Bravely Inspired Free Templates
  Templates like Trustworthy, Warm, and Brazen Clean are clean, modern, and perfect for small service businesses that want to communicate professionalism and build trust.

Local Shops & Restaurants

• The Local Restaurant (Squarespace built-in)
  Includes built-in menu layouts, reservation features, and location maps. Great for cafés, restaurants, and catering businesses.

• Quinn (SquareExperts Free Template)
  A flexible template for small shops, boutiques, and local businesses. Easy to adapt for product displays and services.

SEO Tips for Free Squarespace Templates

No matter which template you choose, SEO optimization is key for small businesses:

1. Use keyword-rich titles and descriptions (e.g., “Best Photography Studio in Delhi”).

2. Optimize all images with descriptive alt text — especially important for photography and portfolio sites.

3. Leverage blog posts to attract local search traffic (e.g., “5 Tips for Healthy Skin – From Our Salon Experts in Mumbai”).

4. Add location keywords if you serve a specific city or area.

5. Enable SSL security and ensure your site loads quickly.